So much for holidays.
It’s bad enough when retailers open at midnight on Black Friday to lure in consumers eager to find a killer deal, but in recent years stores have started opening earlier and earlier and taking away a good portion of the Thanksgiving holiday itself.
Macy’s is just the latest retailer to announce they will be opening stores at 8:00 P.M. on Thanksgiving night, barely giving their employees a chance to enjoy the holiday with their families. Rather than enjoying some pumpkin pie while watching the Steelers and Ravens battle on the field, they’ll get to do battle with lines full of crazed shoppers.
The move is the latest in what feels like an arms race between retailers trying to one up each other in the war for consumer spending. Competition is fierce in the world of retail and stores are anxious to get a jump on the holiday spending spree that begins with Black Friday, so named because it is the name most stores go into the black.
But where does it end? Last year Target opened stores at 9 P.M. This year Macy’s will open at 8. As retailers continue to open earlier and earlier to be the first to offer the best deals, it’s only a matter of time before someone announces they won’t close for the holiday at all.
Thanksgiving is my favorite holiday. Turkey, stuffing, cranberries, carrots, broccoli, turnips, potatoes, and lots of red wine…that’s my kind of meal! Plus, you don’t have to worry about presents, you just get together with your family and friends and enjoy a delicious meal together.
I can’t imagine having to leave my kids and Thanksgiving dinner early to go punch a time card. We all need time to relax, recharge, and enjoy life a little.
It’s sad that the constant pursuit of profits has totally pushed family and work/life balance out the window.